The latest Landrover Discovery Sport comes with a nifty thing called InControl, which is a Tile Bluetooth app allowing you to do that ‘idiot check’ you normally do out loud (phone, purse, keys, kids’ lunchboxes, swimming kit etc) via your dashboard. And better still, if you’ve forgotten something, the app can locate it.
Land Rover Discovery Sport found that 64% of us spend over 15 minutes per day looking for stuff (yep!) and that 24% of parents say their mobile phone is the most annoying item to forget for car journeys.
The survey also asked parents what they would do with 15 minutes extra free time. It seems overwhelmingly parents would choose something for their own peace of mind and well being with 27% saying they would sleep or read. However it seems parents with slightly larger families would opt for keeping themselves busy over personal time with 23% saying they would do housework or shopping with a spare 15 minutes.
When it comes to Adventure it seems the UK’s parents are also keen to explore the great outdoors and try to keep active with only 2% of UK parents saying they were not fond of the outdoors. Camping and Cycling are the two activities it seems parents are keen to enjoy with their kids as 34% said camping would be enjoyed the most followed by cycling a close second with 27% proving the thirst for nature and adventure is truly in our DNA.
However, it is probably of little surprise to learn that the most common journey type with 43% of parents agreeing is the stop start urban crawl. It seems the UK’s busy roads play heavily on drivers minds with over 22% saying they wished their current car was more economical and 28% wanting more space or better in car tech.
Jeremy Hicks, Managing Director Jaguar Land Rover UK said, “Losing your wallet or leaving your child’s sports kit behind isn’t just an inconvenience. The realisation you’ve mislaid something important can be a cause of distraction. Our unique partnership with Tile means customers can check the status of tagged items using Discovery Sport’s touchscreen, so forgotten items will be a thing of the past.”