Tag Archives: frugi

Wild Things at Frugi – new collection launches today

Ethical childrenswear retailer Frugi has collaborated with Kirsty Hartley, inspiring designer, maker, and author of Wild Things; to create a bold and beautiful range of playful characters woven into imaginative everyday wear for little ones.

Introducing new characters including Felicity Fox, Peanut Penguin and Roary Tiger, all made from super soft GOTS certified organic cotton to create clothes that little ones just can’t wait to dress in each morning! In this NEW collaboration, you can find cord pinafore dresses with matching cord bags (a Frugi first!), a transformation of the famous Frugi snuggle fleeces, cord dungarees and a cosy button up jackets.

Suitable for ages 1-6 years, RRP: From £16 – £49. Available to buy from today at www.welovefrugi.com

Six of the Best: Puddle Suits

Summer, wherefore art thou? Well, in the words of AA Milne, ‘let it rain, who cares?’ (we have puddlesuits upstairs)

Our pick of Frugi’s new Mother range

PJ bottoms £39

If you love how snuggly your kids are in Frugi, you’ll be desperate to wrap your bump (or post-baby belly) in their new Mother range of maternity and nursing clothes – which are also made from organic cotton and feature delightfully ditzy prints (just like their childrenswear).

We’re loving the meadow print PJ’s – which are so cute we could easily rock them to the corner shop (if not the school run!) and the Rosa raglan top in super flattering grey and garnet.

Shop the full range online here.

Rosa raglan top £40

Our Summer preg-drobe solutions

In the pudding club this Summer? Here are a few picks that will mix and match – and take you from beach to festival to waddling through a monsoon…

Ethical and organic brand Frugi have gone all coastal with their SS16 collection for mothers (from bump to breastfeeding). We love the nautical Summer Tie Maxi dress

Team with the navy suede sandal from elegant shoemakers Sargasso and Grey, which has a wide fit for those poor swollen tootsies and a wide-brimmed hat (like the Mandy one from Joules).

Think shorts might be a tad risque as a pregnancy choice? These ones from Seraphine are super elegant and will help you keep your cool. Available in blue or black – toughen up your look with  super cute Taylor Shine Chelsea boots (currently on sale at Clarks 30quid, bargain!) a floaty gypsy top (ASOS have some goodies) and a hardworking black blazer (Kate Moss namechecked this as her must-have fashion item at a recent press conference) – we love Isabella Oliver’s Earlham one